Your professional real estate agent is your right-hand business associate throughout the real estate transaction process. He or she can help you:
- Price your property competitively without losing your return on investment.
- Market your property effectively to the most qualified buyers locally, nationally, and internationally.
- Sell your property, from contract negotiations to toasting after you leave the closing table.
To get the best return on your commercial investments, you need to be proactive about reaching the right buying demographic. Here are three important questions to ask in order to find the best agent to sell your commercial property:
1. What is your experience with commercial real estate?
The commercial real estate market is very different than the greater real estate market. There are many nuances to communicating with potential buyers, both visually and in conversation. You want to hire an agent who understands those differences and who has apparent experience selling commercial properties.
Some additional follow-up questions can include:
- What real estate credentials or designations do you have?
- Have you sold properties similar to mine in the past? How recently? How often?
- Is commercial real estate your primary professional focus?
- May I speak to past clients for referrals?
2. What is your marketing plan for my commercial property?
Every commercial property is different and the market fluctuates regularly. For that reason, it’s important to choose a REALTORⓇ who offers more than a canned marketing approach. Your agent should have an active approach to marketing your property to the best demographic.
Some additional follow-up questions can include:
- How do I assess the value of my property in relation to the market and my neighborhood?
- How familiar are you with property sales in my neighborhood?
- What are comparable listings locally and regionally?
- Does your marketing plan include digital media, video, and social media?
- Based on the current market, how long do you anticipate my property will be listed before it receives an acceptable offer?
3. How strong are your communication skills?
This may not be a direct question to ask your potential agent, but the answer is vitally important for you to know. You will want an agent who is comfortable with a range of points of communications (from phone to email to social media) and who is quick to reply to questions you may have. More importantly, an agent’s communications skills do not only benefit you directly, but benefit you in the sale of your property, since they also speak to his or her sales skills and receptivity in replying to potential buyers agents.
Some additional follow-up questions can include:
- Does your agency offer marketing or communications support?
- How large is your email list/social media following/networking circle?
- What is the best method of communication for you, and are you open to communicating in the way that works best for me?
Beverly-Hanks can Help You Find the Best Agent to Sell Your Commercial Property
For more than 40 years, Beverly-Hanks & Associates has been Western North Carolina’s strongest real estate company. In 2006, we selected an international partner to extend the services we were able to offer clients when providing brokerage services to our clients. We chose NAI Global because it is premier network of independent commercial real estate firms, and one of the largest commercial real estate service providers in the world. NAI Global supports a network of 6,700 professionals and 375 offices worldwide.
Learn more about Beverly-Hanks commercial real estate services.
All real estate is local. In order to make confident real estate decisions, we believe it is important for you to have timely and neighborhood-specific information. If you would like more information about selling your commercial property, our experts at Beverly-Hanks are here to help. Contact us today to speak with a Beverly-Hanks commercial real estate agent.